UpperClassUpperClass
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    Mateo

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    followers

    Greek Life

    Sophie

    5.8K

    followers

    Dorm

    Zoe

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    followers

    Sports

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    Memes

    Ethan

    4.6K

    followers

    Campus

    Mateo

    3.2K

    followers

    Greek Life

    Sophie

    5.8K

    followers

    Dorm

    Zoe

    2.1K

    followers

    Sports

    Liam

    7.4K

    followers

    Memes

    Ethan

    4.6K

    followers

    Campus

    Mateo

    3.2K

    followers

    Greek Life

    Sophie

    5.8K

    followers

    Dorm

    Zoe

    2.1K

    followers

    Sports

    Liam

    7.4K

    followers

    Memes

    Ethan

    4.6K

    followers

    Fashion

    Owen

    8.9K

    followers

    Food

    Layla

    1.9K

    followers

    Music

    Caleb

    6.3K

    followers

    Study

    Ivy

    3.7K

    followers

    Nightlife

    Noah

    5.1K

    followers

    Fashion

    Owen

    8.9K

    followers

    Food

    Layla

    1.9K

    followers

    Music

    Caleb

    6.3K

    followers

    Study

    Ivy

    3.7K

    followers

    Nightlife

    Noah

    5.1K

    followers

    Fashion

    Owen

    8.9K

    followers

    Food

    Layla

    1.9K

    followers

    Music

    Caleb

    6.3K

    followers

    Study

    Ivy

    3.7K

    followers

    Nightlife

    Noah

    5.1K

    followers

    WELCOME TO THE ATTENTION ECONOMY

    Your Students
    Amplifying
    Your Story

    UpperClass helps universities convert current students into trusted storytellers who inspire, inform, and attract future students. Get the Platform or Hire the team.

    1000+ student creators
    and counting
    Featured Work

    Latest from UpperClass

    View all
    From 3 Failed Scholarships to VP of a Tokyo University

    Webinar · May 28

    From 3 Failed Scholarships to VP of a Tokyo University

    Dr. Anderson Passos, Vice President of Lakeland University Japan, on resilience and reinvention.

    Vancouver Community College Creator Onboarding

    Workshop · May 21

    Vancouver Community College Creator Onboarding

    Join the VCC workshop to launch your UpperClass creator journey.

    Why Now

    The student voice is becoming the new growth channel.

    Students trust other students more than traditional advertising, polished brochures, or institutional messaging. At the same time, universities need better-fit students, brands need authentic Gen Z engagement, and students need new ways to earn, build skills, and create opportunities.

    UpperClass sits at the center of this shift.

    We help institutions and brands activate student creators as trusted media, recruitment, and growth channels — while giving students a real pathway to build their personal brand, portfolio, and future career.

    Trusted by the Student Economy

    Activating Student Creators at Scale

    Partnering with universities, brands, and student communities to build creator-powered campaigns that drive enrollment, awareness, and opportunity.

    200+
    Agent Networks Powered

    Built on BetterOS infrastructure supporting global student recruitment agents across lead generation, applications, and conversion.

    30 Days
    Pilot Launch Window

    Test one market with a focused student creator campaign. Our team handles setup, onboarding, execution, and reporting.

    Get a Pilot Account
    100+
    Campus Creator Potential

    Turn existing ambassadors, student leaders, and current students into structured creator teams for long-term growth.

    Institutions with Pilot Accounts

    Vancouver Community College
    Sault College
    eduALTO
    University of Wollongong Australia
    Habsida
    Partner institution
    Vancouver Community College
    Sault College
    eduALTO
    University of Wollongong Australia
    Habsida
    Partner institution

    What You Get with UpperClass

    UpperClass helps universities turn student voice into a structured, measurable recruitment channel.

    Student Creator Platform

    Manage your student creators, campaigns, briefs, rewards, approvals, and reporting in one place—without relying on scattered spreadsheets or one-off requests.

    Done-For-You Service

    Our team handles the heavy lift: creator sourcing, onboarding, campaign setup, content coordination, and reporting. You can start with one market or one campaign and test quickly.

    Lead Capture System

    Capture student interest from creator campaigns and route it into your existing CRM or ambassador tools, including Unibuddy, Goin' Connect, The Ambassador Platform, or your current recruitment workflow.

    Live “What Students Are Saying” Page

    Turn student posts, videos, and social content into an always-on content hub—so future students can discover your university through the voices they trust most.

    Things We Do

    Schedule a Call
    01

    Student Creator Programs

    We help universities and brands build structured creator programs powered by real students on campus.

    02

    Campus Activation

    We launch campaigns across campuses using verified student creators, student leaders, and local creator networks.

    Featured
    03

    Enrollment Campaigns

    We turn current students into trusted recruitment channels for priority markets, nationalities, and student segments.

    04

    Brand Campaigns

    We help brands reach Gen Z through authentic student-led content, campus communities, and creator-powered activations.

    05

    Creator Onboarding

    We source, verify, train, and activate student creators so campaigns are easier to launch and manage.

    06

    Campaign Reporting

    We track content, engagement, creator activity, leads, and outcomes so every campaign can be measured and improved.

    Proven Potential

    In their words

    "UpperClass gives us a practical way to activate student voices without adding more work to our internal team."

    AL
    Admissions Leader
    University Partner

    "This is the first model I've seen that turns student ambassadors into something scalable, measurable, and useful for recruitment."

    ED
    Enrollment Director
    International Office

    "For brands trying to reach Gen Z, student creators are the missing layer between digital campaigns and real campus influence."

    BS
    Brand Strategist
    Campus Campaign Partner

    Get in Touch

    Ready to build your Student Creator program?

    Start with one campus, one market, or one campaign. Our team handles the setup, onboarding, execution, and reporting.

    For Institutional Leaders

    UpperClass Enterprise FAQ